Communications · Content · Design · Automation

Communications designed for visibility, automated for efficiency.

I'm a tech-savvy marketing and communications professional bridging the gap between creative design and technical execution. From launching high-engagement newsletters to automating lead funnels, I streamline workflows, save overhead costs, and keep content functions running on schedule.

Social & newsletters Design, print & digital Reporting & analytics AI automation

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Olwethu MbanjwaMarketing & communications

1,800+employees reached at Beier Group

R700k+saved by bringing work in-house

R30k+opened for a client in 2 months

01 — Internal communications

The Beier Group newsletter

When I arrived, Beier Group had no company newsletter. I built one from scratch and grew it into a publication that 1,800+ staff actually looked forward to.

It recapped company events and CSI initiatives, gave HR a channel to lift morale, and went digital as a QR-code flipbook so factory staff without intranet access could read it too. I tracked reads, engagement and competition entries, ran surveys, and learned Adobe InDesign producing every issue. This is the August / September edition, laid out spread by spread.

Adobe InDesign QR-code flipbook Engagement tracking Surveys & morale

All 44 pages, shown spread by spread as they were designed to be read. Hover to pause.

02 — Design that earns its keep

The training manual, redesigned

Beier Drawtex Healthcare's wound-care manual had lived for years as a plain print file. I rebuilt it page for page in the new brand: the same clinical content, a completely different standard of design.

The original was a photocopied binder, flat colour, hole-punched pages and cramped type. The redesign gives it a considered cover system, a clear typographic hierarchy, brand colour and rebuilt diagrams, the kind of document a medical brand is proud to hand over. Here are four matching pages, before and after.

112 pages rebuilt Brand system Typography & layout Print-ready (Affinity)

Same content, redesigned end to end

Cover, section opener and two content pages. The old print file on the left, my redesign on the right.

Original manual

Original Drawtex training manual, Module 1 cover

Redesigned manual

Redesigned Drawtex training manual cover

03 — Design & digital product

Drawtex wound-care training, redesigned and rebuilt

Beier Drawtex Healthcare's 112-page training manual existed only as a single print file. I redesigned it into the new brand, then turned it into something people could actually learn from.

I built a companion web-app: the manual split into modules, with search, self-paced reading that remembers where you left off, and digital quizzes that check retention. Trainees get a more accessible way to learn; managers get visibility of progress and scores. I also tailored Drawtex's marketing design for a German-speaking expo audience.

112-page redesign Print + digital Web-app Quizzes & progress

Open the web-app drawtex-training-app.netlify.app

This is my original v1 draft. The Drawtex team now runs their own version.

Drawtex training web-app home screen, showing the module library

04 — Translation & document localization

Drawtex marketing material & localization

Localization requires more than translating words—it demands adapting layout and design to keep the brand cohesive across languages. Here is the design and translation work I did for Drawtex's international marketing assets.

20-Page Detail Aid (Digital View)

Redesigned the digital publication layout to accommodate text length changes during translation while maintaining brand alignment and typographic hierarchy. Clinical details were translated from English into final localized copy.

Original (English)

Translated (Final)

Dressing Detail Aid (Print-Ready)

Created the German version of the Dressing Detail Aid for international expo presentation, adjusting layout matrices and clinical callouts to match the original English design spec.

English Version

Drawtex Dressing Detail Aid English Page 1

Drawtex Dressing Detail Aid English Page 2

German Version (Print-Ready)

Drawtex Dressing Detail Aid German Page 1

Drawtex Dressing Detail Aid German Page 2

05 — Document production & reporting

Documentation that makes the work visible

Value isn't fully valuable until it's recognised and communicated. I produce the on-brand documents a small business runs on, from monthly performance reports to the brand guidelines that hold everything together.

It's part of a bigger idea: with AI automation, a small business can produce the same polished quotations, proposals, invoices, reports and brand systems a mid or large corporate would, at a fraction of the effort. Consistent, on-brand document production becomes a competitive advantage instead of a chore.

Automated documents On-brand Analytics Reports · Guidelines · Invoices

Reports

Luvo Events monthly report cover, June 2026

June 2026 performance report, designed in the Luvo brand. Hover to pause.

Brand Guidelines

The Luvo Events brand guidelines: positioning, story and the visual system, in one document.

06 — Brand building for small business

A local bakery, given a real brand

Nondu's Scones & Muffins is a Pietermaritzburg home baker with a loyal following and, until recently, no brand and no way to be found online. We built both.

Two things changed. First, discoverability: the business now ranks at the very top of Google for the search that matters most in its town. Second, identity: a business with no visual language now has a complete, documented brand system, a logo, palette, typography and voice it can run on for years.

Number one on Google.

Search scones Pietermaritzburg and Nondu's comes up first, ahead of the established names in the area. For a home baker, that is the difference between being found and being invisible.

Visual Identity

From no visual identity to a complete brand guideline: story, logo, colour, type and photography.

07 — Brand & web design

Brands and websites, end to end

From identity to a live, fast, search-friendly site. Three I designed and built. Hover any card for the story, click to open the live site.

B-TheOne Marketing's own cinematic long-scroll site, selling its web-design service. Animated hero, scroll-triggered reveals, built as a single fast page.

Open live site

B-TheOne Marketing

Design & build · website.btheone.co.za

Nondu's Scones & Muffins. A warm, editorial one-page site and brand for a Pietermaritzburg home baker, with a live product marquee and WhatsApp ordering.

Open live site

Nondu's Scones & Muffins

Brand & web · nondus.btheone.co.za

Luvo Events. A brand build and search-optimised site for an event-hire company competing in Durban, with dedicated landing pages that opened a new revenue channel.

Open live site

Luvo Events

Brand · web · SEO · luvoevents.co.za

08 — Currently in progress

Live builds, still in motion

A rolling pipeline of sites I've designed and built for businesses I'm in conversation with. These are working previews of ongoing, not-yet-finalised projects. Hover any card for the story, click to open it live.

Zungu Civils. A company-profile site for a civil construction, plant-hire, transport and rigging firm, built from their profile into a fast single page.

Open live site

Zungu Civils

Design & build · Pinetown, KZN

Ste Bees. A single-jar raw-honey storefront and order form for a KZN South Coast producer, built as an installable web-app.

Open live site

Ste Bees Raw Honey

Brand & web · KZN South Coast

Skulpt Aesthetics and Beauty Spa website home

Skulpt Aesthetics & Beauty Spa. A premium, editorial one-page site for a Pietermaritzburg medspa, warm and quietly luxurious.

Open live site

Skulpt Aesthetics

Design & build · Pietermaritzburg

Bellie's Bear Bow-tique build-a-bear microsite

Bellie's Bear Bow-tique. An interactive expo lead magnet: design a bear, dedicate it, and enter a raffle. A playful capture tool built to run at events.

Open live site

Bellie's Bear Bow-tique

Interactive lead magnet · North West

The Smile Space dental practice website home

The Smile Space. An editorial, monochrome-and-gold site for a family and aesthetic dental practice, with before/after sliders and reviews.

Open live site

The Smile Space

Design & build · Pietermaritzburg